The first car isn’t just metal on wheels – it’s a ticket to freedom, and at the same time, the first brush with responsibility. Allegro’s latest campaign celebrates this moment with humor and heart, showing how even small purchases – new tires, a wrench – can carry big symbolic weight.

"Good Spirit" is a story full of hope, showing that even though the world keeps rushing forward, sometimes it’s worth pausing for a moment—to appreciate the presence of another person, even through seemingly small gestures. It’s also a tale about how technology shapes our lives, making everyday tasks easier.